Thursday, March 12, 2009

Tuesday, March 10, 2009

Client Thing

Design Brief

U.S 2798 version 5
A.S 3.1
A.S 3.2

Aim: To create a single paged document, a multi-paged document and a folded document based on the Penthouse Cinema

Purpose: To promote Penthouse Cinema to tourists and residents of Brooklyn and Wellington

Target Audience: Residents and tourists of Wellington, ideally aged 20+

Specifications:
-All 3 items must have the same design theme
-Must be acceptable to client’s standards
-Have an appropriate resolution for printing
-Must include images
-Must include existing logo or created logo in all 3 items

Outcome: A poster, magazine and a brochure filled with information and promotional context

Deadline:
End of week 8, Term 2 (Friday 19th June)

Thursday, March 5, 2009

Final Design Evaluation

The process of creating my final design of Norman Strange’s Designer Profile turned out to be easier than expected as well as fun. The making of this took around 1 week and I enjoyed it as I used the internet a lot to research components to collage onto my design.

With this, I met the requirements of my design brief. This included a theme based on Norman’s interests, journalism, the design to be constructed in Photoshop and Indesign as an A4 page and lastly, a photo of the designer, Norman.

I think, with a lot more time, I could have improved this design. For example, I could’ve chosen and took more time with the items sprawled onto the desk. Also, I could have included a couple more effects. Lastly, I could have spent more time on this evaluation. But overall, I was quite happy with my Designer Profile of Norman Strange!

Wednesday, March 4, 2009

Concepts Evaluation

I wanted my concepts of my designer profile or Norman Strange to be simple yet effective. I also wanted to make these designs easy to create using programs ‘Photoshop’ and ‘InDesign’. If these designs were complicated, then I would have to research a lot on the techniques used to create these effects. Since I was lazy, I didn’t bother to do that.

I sketched out 4 concepts which were all based on an A4 landscaped page. I tried to keep the theme to these designs to an extent where they would link up with the hobbies and characteristics that Norman had.

Concept 2 and 3 followed that theme whilst concept 1 and 4 just had graphic effects added to them.

I chose to build upon concept 3 as it gave a more serious theme of journalism which Norman is quite interested in as a career. The idea in concept 3 was a view of a table with scattered magazines and tabletop equipment. I was then to include a small section of interview questions of Norman, as well as a photograph on one of these items on the table. This gave the effect of Norman being famous in the newspaper and links up to the whole idea of journalism.

From this, I took this concept onto Photoshop modifying things as I went along to produce my final design of my designer profile of Norman Strange.

Final Design - Norman Strange's Designer Profile!

Tuesday, March 3, 2009

Steps Taken

1. Interviewed Norman Strange with 8 questions on Microsoft Word
2. Sketched and drew out 4 possible concepts for a designer profile of Norman, which would include the interview questions.
3. Took a photo of Norman using the school camera. Got him to pose. Took photo to photoshop where I edited it to make it black and white as well as texturizing it. (sorry, i lost the original photo)
4. Googled image of a newspaper. Took image to photoshop where I edited out the words and photo so that i could place interview questions and photo of norman within it.















5. I then assembled my cluttered table using these images taken from google. These images included a textured wood table, a time magazine, a post stamp, a mug of coffee, a pen, a piece of paper and some crackers.





















































6. With all these images layered together, they seemed unrealistic. So i added some effects to it. These effects included:
- drew on the image of the piece of paper using the 'pencil tool' in photo shop
- used the 'burn tool' in photo shop on the image of newspaper so that it gave the newspaper a shadow and old effect
-used a lighting effect on the whole thing. This came from 'render-lighting effects-2 o' clock spotlight
-created steam for the cup of coffee. I learn this off a photo shopping site.
7. After I was satisfied with these effects, I merged all these layers into one image and then brought it over to indesign where i could begin assembling the interview texts and headings onto the background. For some reason the canvas in photoshop had shrunk so I had to expand it in Indesign causing details to be a bit pixelated.
8. Edited interview questions.
-Font: Stencil Std, black headings and white text, pt 9
9. Created a box on the empty area on the newspaper and placed the interview questions from microsoft into the box.
10. Added title of 'Norman Strange' and subheading of 'Interview' on the crackers and
newspaper using the 'text tool' in Indesign.
11. Edited the title and heading text
-Font for 'Norman Strange': pt 20 and 22, black, drop shadow
-Font for 'Interview': pt 18 black, drop shadow
12. Wrote out evaluations for my concepts and final design!!!


=)

Thursday, February 26, 2009

Designer Brief

Brief

To design a profile of Norman Strange fit for a magazine. This theme will be based on Norman’s interests, which include journalism.Specifications-Reflect the designer’s inspiration and interests-Be made using Photoshop and InDesign-Either 1 or 2 A4 pages (to fit in a magazine)-Include a photo of the designer